For $500 or more, you can sponsor a day of NPR programming and have a message of your choice read three times during the day. I heard this one yesterday:
"This show is sponsored in part by Brad and Amanda Richards in honor of their son, Jacob, who turns 6-months old today."
I'm guessing it's their first child. Child #2 is just getting a mug. Child #3 will be lucky to get an off-sized "All Things Considered" T-shirt.
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